NEW! Fitted Hawaii “Kona Nuggets” and Pride H

This Saturday’s Fitted Hawaii release is definitely ambiguous.

First of, the shirt: a play on one of the best teams in the league right now, The Denver Nuggets. You could say that the Nugets are “lightin’ it up” in the league, which would make this shirt even more appropriate.  The FItted Ohana flips the modern Nuggets logo and adds the FITTED twist, along with the KONA hit on the back logo – shouting out the BI family and the street in which the headquarters reside.. Give it up for the Kona Gold, everyone.

Hidden among the design are some special gel inked tonal patterns, definitely used to emphasize the shirt even more.

Alongside of the shirt is a special Pride H hat.  Simple, effective, easy to rock with anything. All black crown, white logos. Simple as that.

Both of these pieces drop this Saturday morning at 11am at the Kona St. headquarters.

For more, check out http://www.fittedhawaii.com

NEW! Fitted Hawaii x Jesse Sapolu “Homegrown” Pack

This Saturday’s Fitted Hawaii release celebrates a man that’s the pride of Hawaii, Jesse Sapolu.

Sapolu was an anchor on the Offensive Line of the legendary San Francisco 49ers teams of the 80s. He’s featured on the shirt release portion of this pack, with his picture flashing a shaka while rocking 3 of his 4 Super Bowl rings.

Along with the shirt, there’s also a new red crewneck pullover that’s light enough to rock all day in the gusty wind.  Also, there’s a new colorway of the MUA hat, featuring a navy blue crown, royal blue brim, black stitching and white MUA logo.

All three of these debut this Saturday at the Kona St. headquarters.

For more info, hit up http://www.fittedhawaii.com

NEW! Fitted Hawaii Saturday (2/13/10) Releases

New Saturday releases from the fam at Fitted.

First up is an online shop exclusive: a black “Fist City” hoody, featuring a new graphic accompanying the “Welcome to Fist City” text on the bottom. Very official, very clean, and ONLY available in the online shop.

Next is a set of piece designed around this weekend of Valentine’s Day.  First up is a red satin woven ALOHA snapback.  Red out everything on this piece with the button, logo, crown, and graphic in tonal red.  The hat is a combination of styles never done before on a Fitted piece: the lauhala straw hat woven technique is combined with the satin used on the lining of all the hats.  The result is something unique for the season.

The shirt along with this set features legendary rock band Fleetwood Mac.  If you don’t know… better recognize.

Finally, the big piece of this is a new red pull over hoody featuring the Fitted script on both sleeves, trilocks printed on the left chest and the Fitted crown on the back.  All graphics done up in a SICK tonal red for that clean, but unique look.  I had a chance to see this in person earlier this week and that piece is BANGING.

Definitely pick up one or all of these pieces for that special someone in your life.  They make for awesome Valentine’ Day gifts.

These all drop today (Saturday) at the Kona St. headquarters.

For more info, http://www.fittedhawaii.com

NEW! BIC x Fitted redux

Finally back in stock is the BIC x Fitted lighter, this time in a redux colorway.  Black with yellow tri-locks. Use it to illuminate an empty hall, light some illegal fireworks or to help out a homie looking to relax.

Available now at the Kona St. headquarters.

NEW! Fitted Hawaii Aloha Snapback and Logo tee

Some new stuff in the Fitted online shop.

First up is a new ALOHA snapback, draped out in yellow with black embroidery.  Perfect match for all those pastels you’ll be rocking in the next month.

Also up on the site is a new FITTED logo shirt, featuring a mint green fill and orange outlining on a black shirt. Super nice. Super official.

Check these out now, online ONLY.

NEW! Fitted Hawaii MUA x ASD Pack

Coming strong in the second month of the year, the Fitted Ohana is releasing a combo pack that must be seen to be believed.

First up is the next version of the hard-hitting MUA hat.  This time, the piece features a grey wool treatment with a royal blue brim and a khaki underbill.  The MUA logo is adorned in blue, white, orange, and black, topped off with an orange button.

The shirt is definitely one for the shoe heads out there, as it features the ALOHA Served Daily logo freaked in the classic Nike ACG logo.  The ASD is rocking the same colorway as the MUA logo and the back features the Fitted crown with a speckle fill.

These both drop at the Kona St. headquarters this Saturday at 11am. I have no doubt that this set will sell out on release day, so you best get on it if you wanna get a piece of this hotness.

As usual with all Fitted releases: First Come, First Served. No phone orders, holds or reservations.

For more info, check out http://www.FittedHawaii.com

Aloha Leather Snapback and Greed Fitted

Two of the most sought after Fitted pieces in recent memory are now available online for those that weren’t able to get at it the first time around.

To recap: the Aloha snapback is made of black leather, black embroidery and black underbill. This is the epitome of all black everything.

The GREED Fitted is a collaboration with BLACK SCALE and is also made of black leather, but with red embroidery and emblems.

No doubt these will go soon, so you best jump on it before it’s too late.

You can cop these at the Fitted online shop.

NEW! Fitted Hawaii “All Black Everything”

This Saturday, Fitted Hawaii will throw down an “All Black Everything” set consisting of two of their recent classics.

First up is the hoodie, which consists of the legendary ASD hoodie.  The front features the Fitted crest on the front left chest and the Always Served Daily logo on the back.  Both murdered out in tonal black ink.

Next is the Aloha snapback. Draped in 100% full grain leather, the fat features a tonal black Aloha embroidered on the front, crown and New Era flag on the sides, crest on the back.  All murdered out in black.

There really isn’t much more to say, except that these will be available this Saturday at the Kona St. headquarters.

For more, check out http://www.FittedHawaii.com

NEW! Fitted Hawaii “Slaps Wind” New Era and “Sky’s The Limit” shirt

It’s goes without saying that the Fitted Ohana go hard on their releases, but this Saturday’s release goes HARD.

First up is the shirt. If you remember a few months back, the Fitted Ohana released a shirt called “Represent” featuring the lyrics to NaS’ classic “Represent” in the shape of an H. This time around, they done the same effect, but with Biggie’s classic “Sky’s The Limit.” Much like how the NaS shirt was all about representing Hawaii, the Biggie shirt is all about reaching for your dreams and being the person you were meant to be. Done up in white and blue on a red shirt, this is sure to inspired and amaze.

Speaking of amaze, I don’t think there’s been a hat that has all the elements of dopeness like the “Slaps Wind” hat.  You can’t really go wrong with anything on this piece: majestic embroidered Hawaiian flag gracing the front of the piece, surrounded by digital camouflage and a red underbill.

There is NOTHING that doesn’t go hard on this hat.

Since this is only the third Saturday release of the new year, it’s hard to be calling out the year’s best, but this is definitely in the running, no doubt.

Both these pieces will be available this Saturday at the Kona St. headquarters. Good luck to those trying to get it, as you might have to battle a sizable crowd for this one.

For more, check out http://www.FittedHawaii.com

NEW! Fitted Hawaii “Faded” shirt

Fitted Hawaii is dropping another dope shirt/hat combo today.

The shirt, printed on white, features a fade pattern FITTED going north-south, much like a power running back in the playoffs this weekend.   The graphic starts out in red, then fades to black, then progressively fades to a barely distinguishable grey.

Alongside of the shirt, there’s also a new Cleveland Indians throwback New Era.  This piece features the Cooperstown throwback Indians logo that you don’t see too often.  The upper features pink with white logos and stitching. The bill, underbill, and button are done up in green. Definitely a dope color scheme for the  Spring season.

You can cop these today at the Kona St. headquarters.

For more, check out http://www.FittedHawaii.com